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PERONI Brings the Heat to Miami’s F1 Fan Fest Activation with an Unforgettable Photo Booth Experience

  • Writer: OMG Studio Activations
    OMG Studio Activations
  • May 12
  • 1 min read

guests showing their peroni branded photo strips from a photo booth in Miami

Peroni brought the party to life at this year’s F1 Racing Fan Fest in Miami with a one-of-a-kind photo booth activation by OMG Studio Activations. Designed to captivate and convert, the experience drew in fans, influencers, and content creators all eager to step in front of the camera.



High-Energy Brand Activation

Nearly 500 branded photos were taken over the weekend, many instantly shared on social media, amplifying Peroni’s presence far beyond the event. Guests received sleek photo prints, and email capture was seamlessly integrated to boost future marketing.



guests interacting with a photo booth at a peroni brand activation in Miami

Real ROI & Brand Visibility

This wasn’t just fun, it was smart marketing. The booth created viral moments, with influencers posting branded content across their platforms. Peroni’s logo and messaging were everywhere, online and on-site.




Results That Last

From organic reach to data collection, this event delivered. The Peroni brand kept buzzing long after the weekend wrapped, making it a standout example of successful brand engagement through experiential marketing.


Peroni brand activation set up photo booth by OMG Studio Activations.


Want to create an unforgettable brand moment at your next event?

Let’s bring your vision to life with a custom, ROI-driven photo experience.



#Peroni Photo Booth Activation Miami

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